4 Creative Ebooks on Various Topics

Free eBooks >> 4 Creative Ebooks on Various Topics - I think I’ll let the site to explain to you in further detail what these 4 ebooks are really about. They have great reviews & testimonials on these ebooks, so check them out read them away. The titles are:

1. How to Motivate Creative People (Including Yourself)
    An e-book for leaders, managers, directors – and other creative people.

2. Time Management for Creative People
    Manage the mundane, create the extraordinary.

3. An Introduction to the Enneagram
    Personality types for understanding and influencing people.

4. Creative Management for Creative Teams
    Business Coaching and Creative Business.

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Theories and Techniques of Marketing Management

Free eBooks >> Theories and Techniques of Marketing Management - This world-wide best-selling book highlights the most recent trends and developments in global marketing with an emphasis on the importance of teamwork between marketing and all the other functions of the business. It introduces new perspectives in successful strategic market planning, and presents additional company examples of creative, market-focused, and customer-driven action. Coverage includes a focus on marketing in the 21st Century that introduces the new ideas, tools and practices companies will need to successfully operate in the New Millenium.

Chapter topics discuss building customer satisfaction, market-oriented strategic planning, analyzing consumer markets and buyer behavior, dealing with the competition, designing pricing strategies and programs, and managing the sales force. For marketing managers who want to increase their understanding of the major issues of strategic, tactical, and administrative marketing along with the opportunities and needs of the marketplace in the years ahead.

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